Value Creation in Mergers and Acquisitions
The primary motive
should be the creation of synergy.
Synergy value is created from economies of integrating a
target and acquiring a company; the amount by which the value of the combined
firm exceeds the sum value of the two individual firms.
Creation of Synergy
Motive for M&As
Synergy is the
additional value created (∆V) :
∆V = VA-T – (VA + VT)
Where:
VT = the
pre-merger value of the target firm
VA - T = value
of the post merger firm
VA = value
of the pre-merger acquiring firm
Value Creation Motivations
for M&As
Operating
Synergies
1. Economies
of Scale
·
Reducing capacity (consolidation in the
number of firms in the industry)
·
Spreading fixed costs (increase size of
firm so fixed costs per unit are decreased)
·
Geographic synergies (consolidation in
regional disparate operations to operate on a national or international basis)
2. Economies
of Scope
·
Combination of two activities reduces
costs
3. Complementary
Strengths
·
Combining the different relative
strengths of the two firms creates a firm with both strengths that are
complementary to one another.
Efficiency
Increases
– New
management team will be more efficient and add more value than what the target
now has.
– The
combined firm can make use of unused production/sales/marketing channel
capacity
Financing
Synergy
– Reduced
cash flow variability
– Increase
in debt capacity
– Reduction
in average issuing costs
– Fewer
information problems
Tax
Benefits
– Make
better use of tax deductions and credits
•
Use them before they lapse or expire
(loss carry-back, carry-forward provisions)
•
Use of deduction in a higher tax bracket
to obtain a large tax shield
•
Use of
deductions to offset taxable income (non-operating capital losses
offsetting taxable capital gains that the target firm was unable to use)
•
New firm will have operating income to
make full use of available CCA.
Strategic
Realignments
– Permits
new strategies that were not feasible for prior to the acquisition because of
the acquisition of new management skills, connections to markets or people, and
new products/services.
Managerial
Synergies
Managers may have their
own motivations to pursue M&As. The
two most common, are not necessarily in the best interest of the firm or
shareholders, but do address common needs of managers
1. Increased
firm size
– Managers
are often more highly rewarded financially for building a bigger business
(compensation tied to assets under administration for example)
– Many
associate power and prestige with the size of the firm.
2. Reduced
firm risk through diversification
– Managers
have an undiversified stake in the business (unlike shareholders who hold a
diversified portfolio of investments and don’t need the firm to be diversified)
and so they tend to dislike risk (volatility of sales and profits)
– M&As
can be used to diversify the company and reduce volatility (risk) that might
concern managers.
3. Target
shareholders gain the most
Through premiums paid
to them to acquire their shares
15
– 20% for stock-finance acquisitions
25
– 30% for cash-financed acquisitions (triggering capital gains taxes for these
shareholders)
4. Gains
may be greater for shareholders will to wait for ‘arbs’ to negotiate higher offers or bidding
wars develop between multiple acquirers.
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